We all got into groups and had to come up with ideas for an advertising campaign for helping stop or at least reduce the amount of teenagers getting severely injured or even killed in road accidents. We had to design posters, TV ads, ads that could be in stations or even sprayed don pavements and walls, so that everyone everywhere can see them.
All the ads were different, but they all had something the same, the tag line:
DON'T DIE BEFORE YOU'VE LIVED